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Mika
Album Que ta tête fleurisse toujours
Project management & marketing strategy
Content creation support
Merchandising strategy development
Recruitment & loyalty building among superfans
Album listening event organization
Photo shoot & video content production
FOCUS ON
REIMAGINED MERCH
Re-Redesign of existing products to sell remaining merchandise in an eco-friendly approach.
Exclusive targeting of superfans through a dedicated CRM campaign.
Photo shoot & content creation to promote the new merch.
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